SYDNEY, Australia — New Zealand is not for sale, despite somebody in neighboring Australia trying to offload the nation of 4 million to the highest online bidder.
With a starting offer of just one cent, brisk bidding for the prime chunk of South Pacific real estate quickly boosted the price to 3,000 Australian dollars (US$2,330) before eBay pulled the plug on the auction this week.
“Clearly New Zealand is not for sale,” eBay Australia spokesman Daniel Feiler told the New Zealand Press Association, adding that 22 bids had been made before the company acted.
The rivalry between the two countries is intense and in his advertisement the man said New Zealand had “very ordinary weather.” (AP)
The definition of insanity that we are all familiar with is doing the same thing over and over and expecting a different result. I offer to you this day an alternate version of the defintion: signing up and paying for a second triathlon when the first triathlon has yet to be run.
Yes, folks, I have signed up for the June 17th Utah Summer Games triathlon that takes place on the same course as the tri tomorrow morning. Why? Perhaps I know that I’ll be too chicken to do it anytime after tomorrow. Yes, that must be it.
A quick recap: Steve Jobs, the current CEO of Apple Computer, was also the CEO of Pixar Animation until Disney recently purchased Pixar for 7.4 billion(!). With the Pixar acquisition, Jobs becomes a member of the Disney board –and an influential member at that with more stock in Disney than anyone else.
It looks like Jobs is staying true to form and exerting controlled, uh, control over some of Disney’s marketing decisions, at least where they concern current Pixar interests. Allegedly, Jobs has pulled the plug on cross promotional meals at McDonald’s.
Disney is not renewing its cross-promotional pact with the fast-food giant, ending the arrangement with this summer’s release of “Cars” and “Pirates of the Caribbean: Dead Man’s Chest.” link
During a conference call last year Jobs, who is a pescetarian (neither vegetarian nor vegan as is often reported), said “there is value” (in fast-food tie-ins) “but there are also some concerns, as our society becomes more conscious of some of the implications of fast food.”
The cynical take on this is that Disney has done such a good job on diversifying their cross promotion that they no longer need the crack-like happy meals to get kids jazzed for a flick. Case in point: Cars isn’t scheduled to be in theaters until June and already my friend’s kid has a pair of shoes with the Cars character plastered all over.
Or could it be that this is just genius marketing in its own right? Has the popular tide turned against McDonald’s so much that it just makes sense to pit yourself against them in the ol’ good versus evil exercise?
Either way, the nation’s fat children thank you Steve Jobs. Well, sort of.